BITTREX

Creative⟶StudioFets.
Producer⟶Stef Prein
Motion Design⟶Hieu Vu
Additional Motion Design⟶Hai Doan

Taking inspiration from the mathematical premise of the blockchain platforms and crypto currencies, the animation represents the process of deciphering custom design symbols into alphabetical letters, visualizing the idea of a treasure hunt.

This campaign was awarded with a Silver ADDY at the American Advertising Awards, 2 Gold VEGA Awards and a Gold and Silver NYX Award.